» » Karl Taylor - Advertising Photography & Retouching (6 Discs)



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  • Author: avelin
  • Date: 15-11-2013, 18:53
15-11-2013, 18:53

Karl Taylor - Advertising Photography & Retouching (6 Discs)

Category: Tutorials

Karl Taylor - Advertising Photography & Retouching (6 Discs)

Karl Taylor - Advertising Photography & Retouching (6 Discs) | 5.20 GB
Genre : e-Learnning

We first take a look at the basic requirements and equipment for advertising photography, providing you with the minimum starting points for space and studio type. Plus a look at the equipment and useful accessories and lighting needed for advertising and product photography.
Cameras & Workflow
Cameras & Workflow
Shooting images is one thing, but consideration also needs to be given to the way you shoot, the format, the camera types and workflow.
Sunglasses
Sunglasses

For this shoot I deliberately chose a difficult shaped product that perfectly demonstrates how to make a retail item look desirable for advertising. The obvious difficulties here are lighting and product positioning, I guide you through this complex shoot step by step.
Car Shoot
Car Shoot

Cars are notoriously difficult to shoot and usually require a specialized studio and equipment. I shot this one in a shipping warehouse with just some of my standard studio gear. This shoot perfectly demonstrates that it is often more about understanding than big budgets to get the job done.
Whisky Bottle
Whisky Bottle

Again another subject that many photographers struggle to make look appealing. The techniques for shooting glass and liquids require a certain discipline and knowledge that once acquired will help you understand a variety of other similarly difficult lighting situations.
Paint Explosion

Karl Taylor - Advertising Photography & Retouching (6 Discs)

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