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  • Author: RabbedL
  • Date: 14-09-2013, 00:15
14-09-2013, 00:15

Trust and New Technologies: Marketing and Management on the Internet and Mobile Media

Category: E-Books

Trust and New Technologies: Marketing and Management on the Internet and Mobile Media
Trust and New Technologies: Marketing and Management on the Internet and Mobile Media
Edwàrd Elgàr Publishing | 2008 | ISBN: 1847205682 9781847205681 | 325 pages | PDF | 11 MB

A comprehensive overview of the current state of conceptual and empirical research in the topical area of trust and new technologies in marketing and management. Trust scholars and researchers across business disciplines and the social sciences will find this timely and unique book a constructive resource.




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