English | 2013 | PDF | eLearning | 125MB
This is the formula, the start to finish system that The Blueprint prescribes. You can't create Carrots without knowing how to tell a story - your clients story, and you can't tell a story until you understand your Persona. By the end of this book, you'll be armed with the information you need to use The Blueprint on your own website: how to structure it, design it, write it, organize content, what Carrots you need to build, and how to convert someone from being a faceless visitor to your ideal client.
You’ll learn how to:
Get the right kind of clients to your website.
Design your website to sell while you sleep.
Leverage storytelling techniques to win over the most resistant of clients.
Get overwhelmed with leads who want to hire you.