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5-09-2013, 16:26

PPC Experts Academy

Category: Tutorials

PPC Experts Academy

PPC Experts Academy
English | 8 FLV, 8 PDF, 1 MP3, 2 XLS | Size: 2.89 GB
Category: Net: Advertising / Web Traffic

Very good thorough PPC course the videos are 2-4 hours long.

Sales Page www.ppcexpertsacademy.com

Purchase price $197

Week 1 – Account & Campaign Settings

-Starting off on the right foot with the proper account settings and campaign settings
-Location targeting and how not to do it
-Day-parting for higher ROI
-How to setup conversion tracking
-The rarely used hack to take your optimization to the next level
-How to get setup with Google Engage
-Getting setup with an MCC account

Week 2 – Keywords & Ads

-Designing a winning account structure
-How to find the right keywords
-Understanding match types and how to effectively use them
-How to write magnetic ads
-How to split test and how to determine when you have found a winning combination
-Improving your ads w/Ad Extensions

Week 3 – Optimization

-Looking under the hood with Dimensions
-Learning how to find the fat with Segments
-Where to find the real keywords and what to do about them
-How to Effectively building out Negative Keywords

Week 4 – Scaling & Automating

-The 4 hour work month with Automated Rules
-Bulk changes using Adwords user interface
-Quick and Easy cloning with Adwords Editor
-Automated bid changes with Rules
-Automated bid changes and Adwords Editor
-How to write thousands of ads with Adwords Editor
-Using spread sheets for bulk imports
-Remarketing strategies and setup


-Facebook Ads Training with Jameson Brandon
-Facebook Ads Training with Ben Pate

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